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The backward Nike Swoosh takes its shape from the brand’s box logo, because the traditional AJI Swoosh extends into the heel and never has an end point.     Travis Scott lists the Air Jordan I among his all-time favorite sneakers. Given the chance to work with the silhouette, he was determined reintroduce it with a new perspective. The Travis Scott Air Jordan I High OG achieves his goal with details like a backward Nike Swoosh, hidden heel pocket and subtle Cactus Jack branding — along with a touch of childhood memory.   "These Jordan 1s are just a fresher version of my old play shoes,”...

To label Wizkid simply as a Nigerian pop-star contradicts his global influence. After all, the singer/songwriter has topped charts in 15 countries, successfully bringing the new generation of Afropop global and spreading his hometown pride far and wide. Born in Surulere, Lagos, the name of Wizkid's Nigerian hometown is emblazoned on the lower back of the artist’s collaborative Nike jersey, a shirt that simultaneously speaks to his local pride and Naija’s cultural clout. The jersey’s green and white trimmings reflect the Nigerian flag, as does a Naija graphic on the sleeve, while the front features a centrally-placed Nike Swoosh and is highlighted by the...

The Queen Collection brings together two transcendent forces in tennis and fashion: Serena Williams and Virgil Abloh. When Serena Williams arrives at Flushing Meadows, her outfits turn heads. The denim skirt in 2004 (part of her Gladiator look), the pink leopard-print dress in 2014 and many, many more. The match attire that Williams brings to New York City is as declarative in style as it is bold in function; she’s won six majors to date in the city, after all. For this year’s tournament in New York, its 50th edition, Williams will once again make a statement wearing a dress created...